Romanian affiliate advertising provider 2Performant gets Profitshare, partners with eMAG proprietor

.2Performant, a Romanian modern technology as well as affiliate advertising and marketing services firm, declared on Monday, September 9, at the Bucharest Stock Market, that it means to acquire the Profitshare partner systems in Romania and Bulgaria from Conversion Marketing. Simultaneously, Dante International, the owner of eMAG, are going to come to be a shareholder in 2Performant.On September 6, 2Performant’s Panel of Directors concluded an initial arrangement to get the Profitshare.ro and Profitshare.bg associate networks possessed through Sale Advertising And Marketing S.R.L. and Transformation Marketing EOOD.

The agreement lays out the concepts of the purchase as well as is not lawfully binding, corresponding to the business press pointed out by Economedia.The operation includes the transfer of the Profitshare business lines from Sale Advertising and marketing S.R.L. as well as Sale Advertising EOOD (as vendors) to 2Performant (as the customer). Dante International S.A.

(a large number investor of Conversion Advertising and marketing S.R.L.) will definitely be part of the business transactions contract as a surety.” Once the Profitshare transaction is actually completed, our team will certainly grow our existing capacity as well as diversify our client collection in both Romania and also Bulgaria. Our team still have a couple of significant steps to complete, yet I am confident that the crews involved in the transaction on both sides will certainly deal with to accomplish all of them successfully. We will declare our post-acquisition plans after settling the purchase according to the ultimate arrangement,” pointed out Dorin Boerescu, CEO and Founder of 2Performant System.The purchase price is actually RON 4.3 million, and also will certainly be actually spent 55% in cash money and also forty five% in 2Performant reveals by means of a capital rise..” 2Performant is a younger as well as vibrant company with worths that resonate with our company.

We anticipate that, after the transaction is actually wrapped up, the Profitshare company blended with 2Performant will supply greater value to its own customers,” pointed out Tudor Manea, General Supervisor of Dante International SA.2Performant also notes that many steps stay to complete and settle the transaction, including the productive conclusion of the due diligence analysis by 2Performant.Profitshare was launched in 2012 as well as presently has a collection of 250 associate programs (consisting of the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph resource: the provider).